How the scammers lure users online

Home All topics As scammers lure users from the Internet As scammers lure users into Interneti bookmarks 7 The current inhabitants of the Earth virtually all generations (to a greater or lesser extent) could not imagine life without the Internet. Grandchildren teach their grandparents basic computer skills, — a very common phenomenon. The network provides a great opportunity for development and individual improvement, to earn money, simplifies the process of any of the types of training and so on. But is intended as a benefit of the Internet in the process of its development has acquired all kinds of pitfalls, dangers created by the cyber criminals of all stripes with the aim to lure users to their fraudulent scheme. This unpleasant phenomenon even has its name – "phishing". Like fishing, right? Indeed, as a fisherman catches a fish on the hook, the scammers lure victim to their heinous plans. This may be the most harmless – cheat hits, but also such as the spread of viruses, identity theft and more.

But experts from KnowBe4 spent 10 years to identify which topics are used by scammers for phishing. To study the list of topics on which often react click Network users, the researchers sent tens of thousands of letters, the contents of which, in their opinion, could interest a potential victim, what makes her click on the link. From the results obtained, there is a certain pattern that is represented in the top. So the distribution of preferences involuntary participants in the experiment:
1. Leaked your personal information — 14%
2. Delivery of parcels from UPS — 12%
3. A reminder from the IT Department: your password will expire in 24 hours — 12%
4. Required to change your password immediately — 10%
5. Please read an important message from personnel Department — 10%
6. All staff: update your insurance information — 10%
7. The revised system of vacations and sick leave — 8%
8. A quick survey of the company — 8%
9. The package is delivered — 8%
10. Update account information e-mail — 8%

And another important observation from the researchers KnowBe4: people trust brands. Respond to emails from social networks and popular Internet services. Many took the bait on phishing on the campaign from the service of pizza delivery, which was allegedly more than beneficial: the pizza was offered for free. How not to recall here about free cheese in a mousetrap...

Researchers presented the materials make Network users to revise their carelessness in traveling on the Internet and not trust too much stream of attractive offers in the mail.

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